With colocation you bring your own hardware (or have it delivered) and we provide rack space, power and network connectivity. You keep full control over configuration and software; we take care of the physical infrastructure — cold aisle containment, redundant cooling, UPS- and diesel-backed power, on-site remote hands when needed.
It makes sense when you have specific hardware requirements a standard cloud can't cover: GPU servers, high disk density, exotic operating systems, your own hardware security modules. Or when compliance demands physical control over your hardware. Or simply pragmatic: because you already own hardware and don't want it sitting in the office.
Not a good fit if you really just need a server and don't want to look after an operating system — then Plesk vServer is the better route. Or if you want bare metal without buying hardware yourself — then take a Dedicated Server from us. Colocation is explicitly for people who know what they're doing (or know who to ask).